Evolving from various concept work using with Steve Bright's to fantastic moodboard and brief to create his new branding and online identity. The initial goal was to create a symbol to build the rest of the idea around. Creating mockups to help imagine the final concept in a real world environment. The extra thing was to ensure that it was simple for Steve to use to adapt to his own style, preferences and to create extra items such a stickers, shirts and hoodies himself.
Concepts and sketches.